As a product manager in San Francisco, I can’t count the number of times I’ve been at a bar, been asked what I do, and then hear the follow-up question “Wait… you do what? What’s a product manager?” When I first started answering that question, I would stutter, throw out some nonsense jargon like “cross-functional teams,” and “customer advocate” and receive a blank stare from whomever I was talking to. Since then, I’ve spent a lot more time learning even more about all the facets of being a product manager.
The role of a product manager really differs from every company and lifecycle of a product but in general:A product manager helps to guide a team in discovering and developing the right product for users.
Here’s another great picture I’ve frequently seen that fairly accurately describes the role of a product manager: