Product Manager Interview: Improve a Product

Product Manager Interview - Improve a Product

Another common question that is frequently asked during product manager interviews is “How would you improve X product?”

While the product design question asks you to design from scratch, this variation is meant for the interviewer to see how well you can understand the current situation of an existing product, propose potential solutions to any problems the product may currently have, and understand your ability to execute on those solutions.

As usual, you’ll want to structure your answer so that it’s easier for you to process in your mind as well as clear for your interviewer to understand.

Depending on the situation, you may either have the option of choosing an existing product to improve or your interviewer may propose his/her own company’s product. Either way:

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Product Manager Interview: The Favorite Product Question

Product Manager Interview - Favorite Product Question

One commonly asked question during product manager interviews is “Tell me about your favorite product.” At first glance, it seems like a harmless question and oftentimes feels like the interviewer is just trying to make casual small talk. However, don’t take this question too lightly; an interviewer may genuinely be curious about the types of products you enjoy using, but may also be using this question to understand how you think about products at a high level.

When approaching this question, you don’t need to follow a specific structure but I generally enjoy answering and hearing answers in this type of format:

1) What is the product and what does it do?

First off, try your best not to pick the most generic app / product out there. From an interviewer’s perspective, there is nothing exciting about hearing iPhone or Uber for the 100th time. If you are using a more obscure product, mention what it is and spend a few seconds going into what the app does and how it solves some sort of problem for you.

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