Product Manager Interview: Pre-Interview Research

As a product manager, you will be expected to know quite a few different areas of knowledge. Not only are you required to become a domain expert in the product that you’ll own, but you’ll also need to understand the industry within which you work.

While most companies have some sort of on-boarding process for new hires, in my experience, I’ve found that interviewers appreciate when candidates are already knowledgeable about the role, the company, and the industry.

Candidates who conduct research before the interview are likely to be more successful, because they remove the burden from the interviewer in needing to explain their company and industry. The interviewer can then spend more time in better understanding the candidate’s fit for the role. Continue Reading

Critical Skills to Develop as a New Product Manager in Your First 6 Months

In the PMHQ Slack community, we regularly get thought-provoking questions that we feel should be explored in-depth and documented for future reference. We’re starting a new set of Q&A posts called Highlights to dive into these kinds of questions, and enable everyone in the community to revisit the answers and contribute further!

“If you could learn anything from anyone in your first 6 months as a PM, what single thing would you want them to teach you?” 

Our community tackled this question with gusto! Interestingly, few people shared the same perspective on what one thing they wish they knew as a new PM.

The answers revolved around the following themes:

  • Mental frameworks
  • Scope of responsibilities
  • Focus
  • Metrics
  • Confidence
  • Communication

1) Mental Frameworks Continue Reading

Product Q&A with Romy Macasieb

Romy Macasieb

About:

Romy Macasieb is the VP of Product Management at Walker & Company Brands reporting directly to Tristan Walker, Founder & CEO. He manages the FORM & Bevel brands while also leading the digital product & creative teams for the organization.

Prior to Walker & Company, Romy was the Head of Product and sole PM for a startup called ThisLife which was eventually acquired by Shutterfly with the plans of building Shutterfly 3.0 (a feat, in that Shutterfly was a billion dollar company). As part of the acquisition, Romy joined Shutterfly where he completely revamped the ThisLife application lineup, while also launching Shutterfly’s first Android and Amazon apps. Continue Reading

How I Became a Product Manager

In the PMHQ Slack community, we regularly get thought-provoking questions that we feel should be explored in-depth and documented for future reference. We’re starting a new set of Q&A posts called Highlights to dive into these kinds of questions, and enable everyone in the community to revisit the answers and contribute further!

Hi Clement –

I saw on your LinkedIn that you went into a Product Analyst role before being a PM. I’m curious why you started as an Analyst, if being an Analyst offered a great platform to being a PM and figure out if that’s what you wanted to do for a career.

I’m trying to figure out what the best way is for me to enter a PM role, if I’m qualified for one today (if so, how do I find one?), and if not, then whether a Product Analyst role offers the best way to become a PM.”  Continue Reading

Product Q&A with Zack Onisko

Zack Onisko

About:

Zack Onisko is the CEO of Dribbble which is one of the leading communities for designers with millions of visitors per month with zero marketing.

Zack has over 15 years of experience as a data-driven, analytical thinking product growth and marketing strategist with a strong product management and interface design background.

He was previously the VP of Growth at Hired.com. He was the former Chief Growth Officer at Creative Market where he helped grow revenue from $25k / month to over $1.3mm / month before it was acquired by Autodesk where he became the Head of Growth and Marketing for Autodesk Marketplaces.

Before that he was a founding team member and Head of Growth at BranchOut, which acquired 25mm+ users in 90 days. Continue Reading

Maintaining Feature Parity Across Platforms

In the PMHQ Slack community, we regularly get thought-provoking questions that we feel should be explored in-depth and documented for future reference. We’re starting a new set of Q&A posts to dive into these kinds of questions, and enable everyone in the community to revisit the answers and contribute further!

“For the first time, I’m working on a product that spans multiple platforms (iOS, Android, macOS, Windows, Chrome). What are best practices for organizing teams and maintaining feature parity when targeting multiple platforms?” 

Neil Littlejohns, Director of Product Management at TunnelBear

Here’s my framework for tackling the problem of feature parity across multiple platforms. Continue Reading